|
|
Jon Moeller, as the CEO of Procter and Gamble, has emphasized the importance of understanding local cultures in global markets. In Pakistan, P&G has successfully adapted its products and marketing strategies to resonate with local traditions and values. The company respects cultural nuances, such as modesty in advertising and family-oriented messaging, which are crucial in Pakistani society.
P&G\“s approach includes using local languages in packaging and advertisements, celebrating Pakistani festivals, and supporting community initiatives. This cultural sensitivity has helped P&G build trust and loyalty among Pakistani consumers, ensuring long-term success in the region. |
|
发表于 2025-10-29 03:52:30