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Procter & Gamble （P&G） operates with a matrix organizational structure that combines global business units with market development organizations. This structure allows P&G to maintain global efficiency while adapting to local market needs.
The company is organized into three main global business units: Beauty, Grooming, and Health Care; Fabric and Home Care; and Baby, Feminine, and Family Care. Each business unit is responsible for product development, manufacturing, and marketing on a global scale.
P&G\“s organizational design emphasizes innovation, brand management, and consumer understanding. The structure supports the company\“s focus on product categories while enabling effective cross-functional collaboration across different regions and markets. |
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发表于 2025-10-29 04:11:12